iSS Blog 2 - Do Women-Owned Businesses Bring Something Different to the Table_ (1)

Do Women-Owned Businesses Bring Something Different to the Table?

What’s that radiant spark of diversity and innovation shining brighter and brighter by the day?

Oh, yes! It’s the vibrant power of more women claiming their space in the business world.

Women-owned enterprises represent one of the fastest-growing business segments in the global arena. According to the National Association of Women Business Owners (NAWBO), in the United States alone there are over 11.6 million women-owned businesses, which equates to 42% of all businesses.

And if you think that’s just business as usual, let me remind you that there are STILL countries where a woman can’t register a business or sign a contract to the same extent or with the same responsibilities as a man.

Despite mind-boggling legislation or overarching constraints – the toll of domestic labor and restrictions to accessing finance – women entrepreneurs continue their efforts to step up and make their dreams come true.

Why does that matter?

Because women-owned businesses can completely TRANSFORM the business environment!

With diversity at the forefront, women leverage different backgrounds and industries to bring unique perspectives and experiences to the table. The impact of their entrepreneurial efforts encompasses four main streams:

– LEADERSHIP: After overcoming substantial barriers to achieve their goals in the workplace, more women have become resilient leaders. But their strength is also manifested in building a nurturing business culture.

– SOCIAL AWARENESS: Creating positive change in their communities is non-negotiable for most women-owned businesses. In fact, it’s the very reason many women go into business.

– ECONOMIC SUSTAINABILITY: The focus on creating jobs and generating revenue across the board is one of the most transformative characteristics of women-owned businesses.

– NETWORKING: Building authentic relationships is how most women-owned businesses grow. But they’re also committed to supporting both peers and younger generations. 

Yes, women-owned businesses DO bring something different to the table. And in case you were wondering, that inspiration is exactly what brought iSellSocial to life!

Women’s boundless creativity and unwavering determination are at the core of all we do.

If you’re a dynamic woman at the helm of a growing business, we’d love to hear your story!


Eager to supercharge your social media marketing with strategies that reflect your authentic voice? Follow iSellSocial on LinkedIn for refined insights. And be sure to follow Ivonne Ribeiro for a behind-the-scenes glimpse and more expert tips.

If you’re ready to take the next step towards a results-driven strategy, let’s talk! Schedule a call: https://calendly.com/isellsocial/meet

Share this...

Previous Issues

iSS Blog 17

Does your content match your brand?

Your social media content is more than just words and images. It reflects the essence of your brand.  A disconnect between branding and content will confuse your audience, which will lead to poor business results. Read on for three crucial steps to ensure your content matches your brand. Does your content match your brand? Here are three steps to ensure your content is in harmony with your brand.  1. Google yourself – and your business Carefully review the results: your website, social media…
iSS Blog 15

Drive growth by putting personalization at the center of your marketing

How do you reach more of the RIGHT PEOPLE while streamlining your marketing efforts?👉 PERSONALIZATION 👈 Read on to learn how this data-collecting strategy helps you connect with target audiences and existing customers. How to boost your business by embracing personalization in your marketing efforts. Personalization isn’t just a buzzword.  When you truly consider individual clients’ unique needs and preferences, you increase engagement, loyalty, and, ultimately, revenue for your business. Here’s how to get started. 1. Segment your audience strategically.  2. Gather data…
iSS Blogs

What is branding?

Branding is what sets enduring businesses apart from the ones that fail. Here’s a breakdown of how it can set you and your company up for successful marketing.And why it should guide your marketing efforts. Branding is…CONNECTION. More specifically, emotional connection. It’s the feeling people get when they see anything related to you, your work, or your company.  Branding is…IDENTITY. The consistency in visual and verbal elements that make your company easily recognizable. A strong brand promotes belonging and carries a set of…